Rosalind Krauss Reinventing The Medium Pdf -

| Theme | How It Appears in the Book | |-------|----------------------------| | | Krauss revisits Clement Greenberg’s idea, arguing that photography now interrogates its own materiality—its surface, light, and mechanical processes—rather than merely representing reality. | | The “Post‑Photographic” | Essays discuss works that blur the line between image and object (e.g., installations, digital manipulations), showing how artists treat the photograph as a site for theory and experience. | | Historical Dialogue | Contributors trace links from early modernist photographers (e.g., László Moholy‑Nagyi) to late‑20th‑century practices, emphasizing continuity and rupture. | | Institutional Critique | The book examines how museums and galleries frame photographic works, questioning the authority of exhibition spaces in defining what counts as “art.” | | Technology & Materiality | Discussions of digital printing, Xerox, and video highlight how new technologies expand the photographic vocabulary. |

(an outmoded advertising tool) to explore the gaps between still and moving images. William Kentridge: animated charcoal drawings rosalind krauss reinventing the medium pdf

– Perpetual Inventory is available in paperback (MIT Press, 2010). Many academic libraries also have it. | Theme | How It Appears in the

Krauss illustrates this theory brilliantly through the work of Belgian artist Marcel Broodthaers, particularly his installation Musée d'Art Moderne, Département des Aigles . Broodthaers took the medium of the "museum"—an institution traditionally seen as a container for art—and treated it as an artistic medium itself. | | Institutional Critique | The book examines

She argues that modernist artists became aware of the conventions of their specific mediums (the flatness of painting, the indexical nature of photography) as a set of rules. The "reinvention" occurs when an artist acknowledges these conventions not as limitations to be obeyed, but as conventions to be played with. The medium is no longer a given fact of nature; it is a social construct that the artist can choose to inhabit, empty out, or reshape.