The landing page was a mosaic of thumbnails—grainy, overexposed, the occasional frame frozen mid-blink. Some clips were earnest: a teenager practicing guitar in a cramped bedroom, his cat knocking over a plant; a grandmother reading a recipe book and humming off-key to an old pop song. Other videos felt like fragments of lives stitched together without explanation: a commuter’s tired smile on a rainy platform, an urban gardener watering herbs on a rooftop, a solitary man in a diner balancing a coffee cup and a crossword puzzle.