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Elly is selective. She rejects low-ball offers from fast-fashion and crypto scams. Her preferred partners are SaaS companies (Notion, Canva, Descript), ergonomic office furniture, and coffee brands. Her "Clutch Rate" (CPM for a dedicated video) is reportedly in the top 5% of micro-influencers because her engagement rate averages 12%—far above the industry standard of 3%. For subscribers, repacks can be convenient ways to
